Privacy Policy
This Privacy Policy explains how MERRU (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit or make a purchase from merruofficial.com (the “Website”).
Information We Collect
When you visit our Website, we automatically collect certain information about your device and how you interact with the Website. This may include your IP address, browser type, time zone, approximate location, the pages or products you view, the referring websites or search terms that brought you to the Website, and how you interact with different features. This information is collected using cookies, log files, pixels, tags, and similar technologies and is referred to as Device Information.
When you make a purchase or attempt to make a purchase through the Website, we collect personal information necessary to process your order. This may include your name, billing address, shipping address, email address, phone number, and payment details. Payment information is securely processed by authorized third-party payment providers and is not stored on our servers. This information is referred to as Order Information. Together, Device Information and Order Information are referred to as Personal Information.
How We Use Your Information
We use your Personal Information to operate and improve our business. This includes fulfilling orders, processing payments, arranging shipping, providing order confirmations, responding to inquiries, and communicating with you regarding your purchases. We also use this information to detect fraud, prevent security risks, improve Website performance, analyze customer behavior, and measure the effectiveness of our marketing campaigns. Where permitted by law and based on your preferences, we may also send you promotional emails, SMS messages, or other marketing communications.
Cookies and Tracking Technologies
Our Website uses cookies and similar technologies to support essential site functionality and enhance your browsing experience. This includes remembering items placed in your shopping cart and identifying when a cart has been abandoned so that reminder messages may be sent by email or SMS where legally permitted. You can manage or disable cookies through your browser settings. Additional information about cookies is available at http://www.allaboutcookies.org.
Sharing Your Personal Information
We share Personal Information with trusted third-party service providers only as necessary to operate our Website and deliver our services. This includes e-commerce platforms, payment processors, shipping partners, analytics providers, and marketing technology services. These third parties are authorized to use your information solely for the purpose of providing services on our behalf. Text messaging opt-in data and consent information are never sold or shared with third parties. We may also disclose Personal Information when required to comply with legal obligations or to protect our rights.
Advertising and Analytics
We may use your Personal Information to provide relevant advertisements and marketing communications and to analyze the effectiveness of our advertising efforts. This may involve the use of third-party advertising partners who rely on cookies or similar technologies. You can opt out of personalized advertising through the advertising preference settings of platforms such as Google, Facebook, and Bing, or by visiting the Digital Advertising Alliance opt-out portal at http://optout.aboutads.info.
Do Not Track
Some browsers offer a “Do Not Track” feature. At this time, we do not modify our data collection or usage practices in response to these signals.
Your Privacy Rights
If you are a resident of the European Economic Area, you have the right to access the personal data we hold about you and to request corrections, updates, or deletion of your information. We process personal data to fulfill contractual obligations and for legitimate business purposes. Your information may be transferred and stored outside of Europe, including in the United States and Canada.
If you are a California resident, you have rights under the California Consumer Privacy Act, including the right to know what personal information is collected and the right to request deletion of your personal data. MERRU does not sell personal information as defined under the CCPA.
Data Retention
We retain Personal Information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, or until a deletion request is received.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Updates will be posted on this page and will become effective immediately upon publication.
Contact Us
If you have questions about this Privacy Policy, your personal information, or wish to make a privacy-related request, please contact us at support@mymerru.com.